Personal Safety Essentials: PPE, Disinfectants, & HBW

The COVID-19 pandemic triggered shifts in consumer behavior, forcing brands and retailers to adapt to drastically altered shopping preferences, supply chain upheaval, mandated changes to store operations and an economic downturn – all at once. Some of the critical changes in shopper behavior may never return to pre-pandemic routines. While they may initially have been forced to change their shopping …

Selfcare Offers Brick-and- Mortar Retailers an Increase in Traffic and Mindshare

Brick-and-mortar (B&M) retailers around the world, particularly food, drug, and mass (FDM) retailers, are becoming increasingly aware of the opportunities created in the wake of what is being called an ongoing “selfcare” revolution. Better-for-you products are found in shoppers’ baskets now more than ever. This focus is amplified by both the high cadence of trips consumers make to these retailers …

Consumer Share of Spend: How To Win the Physical & Virtual Wallet

In this report, GMDC draws on a number of key data providers and consumer surveys, aggregates their findings where others have not dared, then helps our members get to the heart of knowing the new shopper based on digital or physical spending tendencies. This new data will enable your business to take a holistic view of apparent and emerging behavior, …

2019 General Merchandise Benchmarking Report: Recognizing Category Strengths for Strategic Merchandising

Brick-and-mortar (B&M) retailers around the world, particularly food, drug, and mass (FDM) retailers, are becoming increasingly aware of the opportunities created in the wake of what is being called an ongoing “selfcare” revolution. Better-for-you products are found in shoppers’ baskets now more than ever. This focus is amplified by both the high cadence of trips consumers make to these retailers …

2018 Amazon Prime Day Performance: Impact for Non-Food Categories

The momentum that Prime Day generates industry-wide is staggering, while its exclusive deals can be leveraged in brick-and-mortar as top-of-mind spends. Prime Day also has been setting the trends for future categories growth, while advising traditional retailers of what the online leakage will look like in the months and years to follow. Download Executive Summary Login for Full Whitepaper

HBW Benchmarking Report: Growing Consumer Demand For More Personalized Solutions

Traditional food, drug, and mass retailers must take a second look at Health, Beauty and Wellness (HBW) items as a growing consumer demand for more personalized HBW solutions and Selfcare occasions. GMDC and ATK interviewed over 100 retailers who are interested in cashing in on these new opportunities and as a result of this report, were able to demonstrate that …

Center Store Category Drivers – Finding Growth in a Challenging Marketplace

The purpose of this GMDC report is to demonstrate how suppliers and retailers can leverage consumer and shopper insights to inform merchandising stategies and drive profitable sales of core and unexpected categories that are often overlooked. The case studies included span three very different product categories yet share the same formula: fact-based insights enable smart execution which delivers significant sales …

GM Benchmarking Report: Insights That Empower Retailers To Develop Strategies In The Face Of Disruption

The GMDC GM Benchmarking Report, with research provided by AT Kearney, dives into conclusions and analysis about how retailers should be seeking creative ways to maintain their share of general merchandise. Since GM is a high-margin critical category for all channels of trade, over 100 retailers were surveyed to discover how they were fighting for survival on multiple fronts and …

Rethink Front-End: Innovation, Flexibility and Relevancy Elevate Performance

If you’re not thinking about your store’s Front-End as an engagement center with pop-up shops, foodservice, spa-like wellness centers, farmers’ markets, and a town square vibe, you’re missing an opportunity to meet expectations of shoppers and new revenue streams. Too many retailers have failed to contemporize their merchandising, payment processes, and environment at the last mile – even though digital-savvy …