Driven largely by the ubiquity of mobile, the growth of Big Data and advancements in both IoT and AI, customers now expect a seamless and consistent brand experience regardless of where, when or how they buy. For brands, this shift requires a holistic, integrated approach focused on creating frictionless customer experiences across both digital and physical touch points.
What Will You Learn:
1. Gain a better understanding of consumer expectations around omni-channel
2. Review best in class examples of brands connecting the dots to create powerful omni-channel experiences
3. Get a glimpse into where omni-channel is heading next as it converges with emerging tech like AI, chatbots, AR and IoT
4. Learn how to start connecting the dots for your brand
Who are these insights for?
1. CPG and Retail brand senior leadership
2. CPG and Retail brand marketing teams
3. CPG and Retail brand customer experience teams
Nicola Smith, Founder/CEO, Rebel & Reason