Winter is Coming

GMDC Staff Leave a Comment

At this point, it seems inevitable – the next few months (at least) will bring major spikes in the number of COVID-19 coronavirus cases around the country and the world. That’s what medical professionals and public health experts have been warning us about for months and now – with the number of daily cases in the US closer to 100,000 than the 10,000 target that was set at the beginning of summer – retailers have to grapple with how this will affect their business operations going forward.
Co-hosts Sterling Hawkins and Kevin Coupe looks at the numbers and analyze the implications, including the new/revisited adjustments that retailers will have to make, how to best implement these changes and communicate with shoppers, and how to maximize the opportunities created by a highly unstable environment.
One conclusion: “Instability is highly underrated.”

Winter is Coming
Retail Tomorrow Podcast Series

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