None would argue that brick-and-mortar retail was heavily impacted by the pandemic, but its struggles have been compounded by a familiar foe: the competition against e-commerce sales. Recent data show, however, that brick-and-mortar retail is demonstrating a surprising degree of resilience. Assuming the recovery plays out as expected and we see a return to a level of normalcy in the coming months—it is time to figure out what we do next. Gain insight from BHDP’s recently-conducted consumer surveys and retail roundtable discussions. The results may surprise you.