Walmart suppliers who lack proper resources (education/know-how, technology, budget) are at a disadvantage to mega brands investing millions in Walmart digital properties. This presentation will help Walmart fighter brands better understand how to capture fair share+ of digital sales on walmart.com, grocery.walmart.com, and the other Walmart digital properties. The content is also highly relevant to all digital retail commerce.
Digital merchandising is the process of maximizing visibility (increased traffic) and item presentation – specifically focussing on the product detail page (engagement & increased conversion)
•No up-front or out-of-pocket expense.
•Webata contracts directly with brokers or manufacturers to handle all digital sales needs within the Walmart digital ecosystem.
•Turnkey solution for digital sales: analytics, hyper-optimization, enhanced media, and placement.
Gabe Wight, Head of Leadership, Webata